Just as websites need search engine optimization or SEO, so too does YouTube video optimization. With good video SEO, video rankings and views increase at an unexpected rate. In this post we will take a look at some basic tips for optimizing YouTube videos, which are extremely useful for your channel. This post was sent by a reader of Fulcrumy.com Al Amin Rahman. The article is being edited and published.

Keyword selection

You need to select some relevant keywords for the video as well as for the webpage keywords. The most important or related keyword will be the primary keyword, and the other keyword (relatively second in relevance) will be the secondary keyword. The primary keyword must be placed in the title of the video and the secondary keyword must be added to the description and tag of the video.

Video title

Care should be taken to use targeted keywords in the title as well so that the title presents the video properly. In the case of a series of videos, if the serial number is mentioned in the title of each video, the two videos before and after the series will be shown as YouTube suggested videos during play.

Tags

You have to give relevant keywords in the YouTube video tag option. As a result, your video will be shown in the form of suggestions while playing other similar videos.

Video description

It is better to have a unique and 300+ word video description. It must be related to the video. You can use 0.5% keyword description. Video tags can be included in the description.

Thumbnail

A thumbnail of what a standard video is all about can be understood. YouTube automatically creates a thumbnail after the video has been uploaded and processed, but after a certain period of time you can set custom thumbnails on YouTube.

Engagement

Sharing videos on various social media, responding to viewers’ comments, etc. will increase your channel’s acceptance and subscribers and increase video views. However, do not like / dislike your own video or play it unnecessarily to increase the view, because there is a risk of being caught as spamming. If viewers see at least 50% -60% of your video length every time, YouTube will consider it a positive aspect for your channel.

Check out some more tips in this video:

We hope you find these tips useful. It is expected that you will come up with some more useful tips on YouTube in one of the next posts.