Huawei’s sub-brand, Honor K, has been rumored to be selling for a long time. From the rumors, it is known that Shaomi is willing to buy the Honor brand. Also along with Shaomi Digital China and TCL – These two companies are also in the battle to buy the honor. In the past, Huawei has denied such rumors, but considering its current situation, it would be beneficial for the Honor brand to strike a blow.
The news that Huawei wants to turn Honor into a completely different brand has been heard for a long time. Reputable Analyst, According to Ming Chi-Kuo This could happen in the current month. It also brings together news agencies, Reuters and various sources Similar comments Provided. While Digital China is more focused on honor sales, there are two world-renowned companies like Xiaomi and TCL in line.
Selling the Honor brand is going to be a wise decision on the part of Huawei. Huawei, the world’s second-largest phone maker, is already under threat of an ongoing trade war between the United States and China. In that case, selling the Honor sub-brand to another electronic firm would help the company get rid of the problems it has with Huawei and take advantage of its position independently.
Since Honor is a sub-brand of Huawei, in that case the proceeds from the sale of the brand could be saved from their fragile state. According to a Reuters report, Huawei could claim 25 billion yen or ৭ 3.83 billion for the sale of Honor. Digital China, TCL and Xiaomi – any company can reclaim its lost identity and identity. If Xiaomi is able to buy Honor, then Xiaomi can keep Honor as a sub-brand like Redmi. TCL, on the other hand, is already a few steps ahead of BlackBerry and RCA in this regard. Digital China is not far behind. Digital China has a good relationship with Lenovo.
References: Reuters, Gizmo doesn’t want to, GSM Arena
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